Have you seen the new toothbrush by ARM & HAMMER™ Tooth Tunes™? If you have, you know EXACTLY what I’m talking about. For those who don’t, ARM & HAMMER™  just released two new One Direction Toothbrushes that feature two of the bands chart-topping singles.  ARM & HAMMER™ sent my daughter one that plays “What Makes You Beautiful.”

My daughter’s first reaction?
“Whoa! I’ve never heard a toothbrush sing before!”

Once she was over the shock that it actually SANG a song, her 12 year old self had a mini freakout session that her new toothbrush had ONE DIRECTION on it. She was all like, “Shut the front door!”
I mean, she is the perfect target for this toothbrush. A teenie bopper trying to  navigate her way in her pre-teen world and falling for every boy band out there… with a side dish of Taylor Swift.

The ARM & HAMMER™ Tooth Tunes™ One Direction toothbrush is the only one on the market in North America that plays One Direction songs.  If you have a tween girl like me, I suggest you pick one up… I bet you’ll soar to the top of the cool mom charts!  The toothbrush plays two minutes of music to help encourage your child brush longer, while making brushing time more fun. Creative, right?  

Don’t think only a tween will enjoy this toothbrush… I had to confiscate it from my 5 year old son just this morning. No, he wasn’t brushing with his sisters toothbrush, but he WAS running around with it dancing to the music!
And seriously, my daughter really was rocking out as she brushed! Then she cracked up because she said the brush was “vibrating” in her mouth and she could “feel” the music.  When I looked at the ARM & HAMMER™ Tooth Tunes™ website I found out it did EXACTLY that!  According to Arm & Hammer: 
ARM & HAMMER™ Tooth Tunes™ features one of a kind Music in Your Mouth™ technology.
This proprietary technology streams sound vibrations from the bristles of the tooth brush through the teeth, allowing kids to hear the music while they brush.
Cassidy had no problem hearing the music while brushing and seriously, she used the thing several times the first day she got it.  Who knew a kid could get so excited over a toothbrush!
Don’t have a One Direction fan? That’s OK! ARM & HAMMER™ Tooth Tunes™ have other options as well such as Hot Chelle Rae and Black Eyed Peas. ARM & HAMMER™ Tooth Tunes™ toothbrushes retail for $9.99 and are available at your local grocery stores, big box stores and drug stores.
Happy Creating! ~Kim 
Disclaimer: I am part of the Mom It Forward blogger network. Mom It Forward and ARM & HAMMER™ Tooth Tunes™ partnered in support of this campaign. ARM & HAMMER™ Tooth Tunes™ compensated me for participation in this campaign. However, all thoughts and opinions are my own.

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Kim is a Marketing Director by day and Crafter/Blogger/Blog Designer by night. She lives with her husband, three beautiful children, and shih-tzu. You can also visit her design site, seven thirty three – – creative blog design.  For even more seven thirty three fun, like her on Facebook or follow along via Twitter!